Marketing Automation Comparison

Arnold Steenbeek
Arnold Steenbeek Member Posts: 9 VERIFIED MEMBER
Fourth Anniversary Photogenic First Comment
edited February 17 in Campaigns and Email Marketing #1

Pipedrive has a campaigning tool, but we've been working with a different marketing automation platform years before starting with PD.

Has anyone made a comparison between the main marketing automation platforms like Hubspot, Zoho, Campaign monitor, Mailchimp for instance?

And what was the outcome?

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  • Arnold Steenbeek
    Arnold Steenbeek Member Posts: 9 VERIFIED MEMBER
    Fourth Anniversary Photogenic First Comment
    edited February 17 #2
    image.png

    And the filter to find any related posts, was none, so started this new one

  • ImRizwanKhan
    ImRizwanKhan Member Posts: 7 VERIFIED MEMBER
    Name Dropper First Comment Photogenic
    #3

    Pipedrive's campaigning tool is great for basics, but platforms like Hubspot, Zoho, Mailchimp, and Campaign Monitor often offer more advanced features. Hubspot is all-in-one, Zoho is cost-effective, Mailchimp is user-friendly, and Campaign Monitor excels in design. It depends on your needs—if your current platform works well, sticking with it might make sense. Hope that helps!

  • Arnold Steenbeek
    Arnold Steenbeek Member Posts: 9 VERIFIED MEMBER
    Fourth Anniversary Photogenic First Comment
    #4

    Sounds great, ImRizwan

    And key question for us is how to integrate the 'two platforms' for efficiency, dataquality and more leads… We're working now with Pipedrive, but found the campaigning module a little too basic, yet Campaign Monitor stores 10 years of data and that's pretty valuable for us as well, but … integrating .. How to get best of both?

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