I'm very happy with the pipedrive user interface. It's why I recommended it over other popular choices. Feature suggestion for web interface: Being able to view all people and or company records on a map and then being able to draw around them to create a 'group'. This would be very useful when we are looking to target cold calling in a specific area. We do landscape maintenance, snow, landscape construction. This would be particularly helpful when we are targeting our sales efforts to build snow routes.