Hoping to be able to leverage this resource and see what others might have used. I am using Google Sheets right now, but I would like to see if there is another solution out there.. I am tracking very basic KPIs at the moment though.. nothing too complex.

  • # of emails sent
  • # of emails opened
  • email open %
  • # of emails clicked
  • email click %
     
  • # of impressions (banner ad campaign)
  • CPM
  • clicks
  • CTR
     
  • website traffic

I'm sure there will be more, but those are the ones I can think off of the top of my head. I just want a nice, pretty way to track and present my data to my team.