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Hello pipedrive community, we did a 5 minutes interview with Belal Batrawy (exited 7 startups, multiple sales leadership roles) on how to get the maximum from your cold outreach. In his usual no-fluff style, he talked about -ย 

  1. Why cold outreach is almost like climbing up a mountain
  2. Why most cold outreach emails fail to book meetings with their prospects
  3. How to build a 7-step outreach sequence that does not require you to create a lot of content yet helps you get that meeting
https://www.youtube.com/watch?v=wrjKwietqTE

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The multi-touchpoints Belal talked about include both cold email and cold call, something that can be done easily using outplay ย sales sequences, which natively integrates with Pipedrive.