Making a sale is good but letting your customers know you still care after that and want them to get the most out of their purchase is even better - and coincidentally increases their lifetime value, lowers churn and facilitates upsell and cross-sell.
Yes, you've guessed it! It's all about the fine art of what's usually called Customer Success. Whether you're still wondering if you should assemble a Success team or if you already have one but they're having trouble not letting follow-ups fall through the cracks, we've got you covered:
