How flexibility can support your business growth

Will Sigsworth
Will Sigsworth Pipedrive Team Posts: 64 PIPEDRIVE TEAM
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edited December 2022 in Business Talk #1

According to one study, 91% of consumers are more likely to shop with brands that recognize and remember them and provide relevant promotions and recommendations.

Business strategy experts agree that flexibility is a key but underrated performance objective.

Adjusting operations to meet customer needs is a crucial part of business success.

At the simplest level, a restaurant might remove allergens from a customer’s dish or an online retailer could offer a range of delivery options.

To capture their target audiences’ attention, loyalty and advocacy, brands must also be proactively flexible by delivering personalized services. 

Not all flexibility requires human attention, as in many cases, brands can create bespoke experiences using automation (e.g. personalized promotion emails). 

But, flexibility-based performance objectives will help you ensure you’re ready to meet every customer requirement.

Click here for a complete look at how performance objectives work alongside other goal-setting methods to boost team performance.