What’s the best way to end a business email?

Will Sigsworth
Will Sigsworth Pipedrive Team Posts: 64 PIPEDRIVE TEAM
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edited March 2023 in Campaigns and Email Marketing #1
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The end of your email is one of the most memorable parts. That’s why it’s so important to get it right.

Nobel Prize-winning psychologist (and author of Thinking Fast and Slow) Daniel Kahneman found evidence from several studies for what he dubbed “the peak-end rule”. It suggests we judge and remember experiences largely based on how they feel at…

  • Their most intense moments
  • Right before they end

This is why making a good impression at the end of your email is so important.

Read our guide to ending your business emails to get it right.

Share your tips and tactics for signing off on business emails in the comments.

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