UTM - leadsrouce tracking for webforms.

It would be great if we could track what campaign it came from. But today the Pipedrive forms don't support it and it's in iframe so it cant be tracked from external systems.  It's so important to know what campaigns deliver sales leads.

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  • Amit Sarda - Pipedrive Consultant - AmitSarda.xyz
    edited November 2021 #2

    @Jörgen Sjöstrand - If you're open to trying out a new platform, you can do this using Typeform, which allows you to read UTM parameters and pass them as part of forms submission.

  • Andrus Purde
    Andrus Purde Posts: 104
    10 Comments Second Anniversary Name Dropper Photogenic
    edited February 25 #3

    Agreed, UTM tracking is critical for understanding where leads come from and which channels convert best.

    And if I may add a related plug, Outfunnel App connector allows syncing new web form submissions to Pipedrive from Elementor, Contact Form 7, Wix Forms and Mailchimp Forms - and we auto-create source/medium field in Pipedrive to simplify lead source tracking. 

  • Boris Tsibelman
    Boris Tsibelman Community Driver Posts: 1,037
    1000 Comments Second Anniversary Combo Breaker Photogenic
    edited August 2021 #4

    Agreed, UTM tracking is critical for understanding where leads come from and which channels convert best.

    And if I may add a related plug, Outfunnel App connector allows syncing new web form submissions to Pipedrive from Elementor, Contact Form 7, Wix Forms and Mailchimp Forms - and we auto-create source/medium field in Pipedrive to simplify lead source tracking. 

    +1 For the Outfunnel solution! 

  • This is huge and a big miss in the pipedrive platform especially when competitors like hubspot have this included with their forms at a massively detailed level. We have been using callrail form tracking to bridge the gap of source tracking.