Report as Spam should be unsubscribed

Recently sent out an email to a micro group I'd imported to Pipedrive. (They had consented to receive comms from us but they forgot at the time of receiving our newsletter). The problem is, Pipedrive DID NOT unsubscribe the person, mark any record to denote anyone had reported spam or allow you to click on the number on the campaign report saying 1 person had reported spam. Without any warning flag or unsubscribe I now have to exclude everyone in this micro-group from future newsletter mailings or risk send another newsletter to someone who already thinks we're spamming them. This is a ridiculous functional oversight. If it happened to a bigger sub-group on our database it could wipe out a whole segment of our database. PLEASE FIX THIS AS SOON AS POSSIBLE.

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Comments

  • Aleksandrs Vilums
    Aleksandrs Vilums Ex-Pipedrivers Posts: 22 PIPEDRIVE PRODUCT MANAGER
    Photogenic First Anniversary Pipedrive Employee
    edited June 30 #2

    Hi @Adam Miller 

    Campaigns product process abuse/spam reports in email service providers such as Microsoft, Yahoo and some others. As soon as contact mark sent email campaign as abuse/spam, Campaigns product unsubscribe such contact.

    N.B. there are service providers which will not share data about abuse reports. One of them is Gmail. 

    Could you please share email domain related contact who marked messages as spam and were not unsubscribed? 

    Recommendation: Senders should avoid or limit the receiving of abuse/spam reports. Sent email campaigns marked as spam will affect sender reputation (content, domain, links) and our infrastructure reputation too.

    One of solutions how to avoid receiving high abuse/spam is by inserting permission reminder in the campaign content header, saying: "You subscribed to our marketing newsletters in _PLACE_ on _DATE, if you don't want to receive any further newsletters, please unsubscribe here _Unsubscribe-Merge-Tag_".

    So contacts who don't know if they subscribed to your newsletters or not would have the option to unsubscribe and not mark your messages as spam.

  • Adam Miller_75400
    edited June 30 #3

    Hi @Adam Miller 

    Campaigns product process abuse/spam reports in email service providers such as Microsoft, Yahoo and some others. As soon as contact mark sent email campaign as abuse/spam, Campaigns product unsubscribe such contact.

    N.B. there are service providers which will not share data about abuse reports. One of them is Gmail. 

    Could you please share email domain related contact who marked messages as spam and were not unsubscribed? 

    Recommendation: Senders should avoid or limit the receiving of abuse/spam reports. Sent email campaigns marked as spam will affect sender reputation (content, domain, links) and our infrastructure reputation too.

    One of solutions how to avoid receiving high abuse/spam is by inserting permission reminder in the campaign content header, saying: "You subscribed to our marketing newsletters in _PLACE_ on _DATE, if you don't want to receive any further newsletters, please unsubscribe here _Unsubscribe-Merge-Tag_".

    So contacts who don't know if they subscribed to your newsletters or not would have the option to unsubscribe and not mark your messages as spam.

    Hi, the problem is that we don't know which one of the individuals reported as spam. There were 12 recipients and of those, 6 that opened the email 5 of them had a gmail domain. So, there's a high probability the spam reporter was a Gmail domain. So, in that case, does Gmail flag when someone reports spam but not on an individual level? In which case I should just manually unsubscribe the Gmail people who opened, or can someone report as spam without being marked as an Opened email?

  • Aleksandrs Vilums
    Aleksandrs Vilums Ex-Pipedrivers Posts: 22 PIPEDRIVE PRODUCT MANAGER
    Photogenic First Anniversary Pipedrive Employee
    edited June 30 #4

    Hi @Adam Miller 

    Campaigns product process abuse/spam reports in email service providers such as Microsoft, Yahoo and some others. As soon as contact mark sent email campaign as abuse/spam, Campaigns product unsubscribe such contact.

    N.B. there are service providers which will not share data about abuse reports. One of them is Gmail. 

    Could you please share email domain related contact who marked messages as spam and were not unsubscribed? 

    Recommendation: Senders should avoid or limit the receiving of abuse/spam reports. Sent email campaigns marked as spam will affect sender reputation (content, domain, links) and our infrastructure reputation too.

    One of solutions how to avoid receiving high abuse/spam is by inserting permission reminder in the campaign content header, saying: "You subscribed to our marketing newsletters in _PLACE_ on _DATE, if you don't want to receive any further newsletters, please unsubscribe here _Unsubscribe-Merge-Tag_".

    So contacts who don't know if they subscribed to your newsletters or not would have the option to unsubscribe and not mark your messages as spam.

    Hi, Adam

    If contact was with @gmail.com email and this contact opened your email campaign and marked as spam, then:
    1) Our service will not receive abuse report data. You will not know who marked the message as spam.
    2)  There is a high probability that the next email campaign you will send to this contact will be delivered in Spam, not inbox or promotions folder.
    3) Even this contact will open spam folder and open your campaign, in campaign reports you will not see open data since emails opened from spam folder are not counted for opens due to unloaded images by default.
    4) Sending next campaigns to contacts who marked your messages as spam will decrease your engagement and inbox delivery reputation.

    What you can do:
    1) Be sure you send campaigns with relevant content to your opt-in or business relations contacts. 
    2) If you're not sure you send relevant content to the right audience, you can add permission reminder in your content footer, such us "You subscribed to our company news in ____ and date ______. If you don't want to receive any further emails from us, click here to unsubscribe."
    3) If you see you sent 3-5 email campaigns to contact who opened your campaign and later no more opens happened, then you should unsubscribe this contact or re-engage with re-subscribe campaigns, since if your average email campaigns open rate is below ~20%, you're affecting your Sender reputation from normal to low.