The smart data function appears to be really helpful. Unfortunately on closer inspection it is not so useful the data shown there is not an actual data field in Pipedrive. You can manually copy and paste the data from here but no automations can be setup from the smart data and it also appears that you can't report on this data. So it's nice to look at but....
Can we structure the smart data to be proper fields associated with the organisation/contact or find another solution?